company to Western markets

5 ways to make your business more efficient
It's no secret that many launch an online store as a side activity, in addition to their main job. Naturally, at this stage, few people perceive it as something more…

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Pros and cons of sharing business with your loved one
You need a plan of action if you nevertheless decide to engage in a joint business with your other half.Therefore, considering the option of creating a new project, it is…

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Facebook rules the market: why is the absence of a company on Facebook a costly mistake?
Perhaps, doing business, you blithely ignored the promotion of your company on social networks, in particular on Facebook. You may have thought that you should not worry about attracting customers…

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The phenomenon of demand: how to become a visionary of consumer desires?

“Five or six years ago, leading business thinkers surveyed by our company noticed an increase in instability and predicted a crisis,” says Adrian Slivotsky, who is also a member of the advisory board of Lviv Business School (LvBS). The same thing is happening now, he is sure, emphasizing that this development of events fits perfectly into the theory of the 7-year cycle of recessions. Continue reading

10 things that great entrepreneurs do

1. Choose one thing and be strong in it.

Startups are small. Resources are limited. You almost always compete with bigger guys that exist much longer than you. Great entrepreneurs know to be competitive and to win, they have to do something truly unique, or very, very good. They, as a rule, direct their energy to that one thing, and an attempt to please everyone and everything at the same time is the key to failure. Continue reading

Secrets of naming: history and useful tips

“As you call a ship, it will float in the same way” – popular wisdom, which works in all spheres of life, including business. It is not surprising that a whole area of ​​knowledge, known as naming, is devoted to the problems of proper names for brands and companies. Moreover, there are quite a lot of companies in the world that specialize in developing the right in terms of success and attracting the attention of the audience for the names of brands, enterprises, brands, etc. About what is naming and how to use it correctly, we will tell in our material. Continue reading

5 ways to make your business more efficient
It's no secret that many launch an online store as a side activity, in addition to their main job. Naturally, at this stage, few people perceive it as something more…

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Freelance Market 2015: Global Trend or Ukrainian Phenomenon?
In 2014, the volume of the Ukrainian freelance market in terms of earnings of freelancers was estimated at more than $ 60 million. Today, Ukraine is the main global supplier…

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How to become a talented leader
Seven tips on how to become the most beloved boss. There are very few talented managers in the world, and even less gifted managers. But, if you wish, you can…

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7 frankly wrong reasons to become an entrepreneur
Every entrepreneur becomes such, based on their own reasons. Most of them claim that they were guided by their vocation, passion for this activity, or decided to deal with the…

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