Anti-crisis PR: how to promote a company and not to burn?
The crisis is the most difficult time for companies, during which it is important for…

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Make customers not happy, but happy. Or 10 thoughts about the client
Thanks to the company's customers make a profit. Thanks to satisfied customers, companies are developing,…

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The Art of Making Money: The 12 Rules of Herbert Casson
A question that worries many and which is impossible to give a definite answer: on…

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Startups and giants: what hides the current technological boom?
From the end of the century, scientific and technical progress, sung in the 20th century,…

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business development without fear

Startups and giants: what hides the current technological boom?

From the end of the century, scientific and technical progress, sung in the 20th century, turned into a different direction. The vector of development of technology has shifted from “heavy” to “light” – the priority is no longer plants and nuclear-powered icebreakers, but gadgets for hipsters and “office plankton.” Together with Vox and the Economist, we find out what lies behind these changes. Continue reading

IT market: How to survive in an era of crisis

According to  IDC’s assessment, the reduction of the traditional IT market in Ukraine in 2013 was 8% (including telephony, the growth was 3.7%) – with a weighted forecast of 0% a year earlier. Under a moderately optimistic scenario, the fall of the IT market in 2014 will be 25%. This is primarily due to a decrease in the purchasing power of both the state and private clients. In many ways, the current situation resembles the period of 2009, when companies were forced to revise their budgets, and IT in particular, in the direction of current needs – to “survive” here and now. Continue reading

The best world startups who have not asked anyone for money

Now the term “startup” will surprise no one – surely everyone has friends who have opened their anti-cafe, built a quadrocopter for aerial photography or selling interesting articles on the Internet. Despite some differences from the traditional business, when creating a startup, the future entrepreneur faces the same question – starting capital. Continue reading

How to become a talented leader
Seven tips on how to become the most beloved boss. There are very few talented…

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"Working" business tips from 25 millionaires
This material contains non-standard tips from 25 millionaires from around the world. Therefore, if the…

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