The best world startups who have not asked anyone for money
Now the term "startup" will surprise no one - surely everyone has friends who have opened their anti-cafe, built a quadrocopter for aerial photography or selling interesting articles on the…

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Startups and giants: what hides the current technological boom?
From the end of the century, scientific and technical progress, sung in the 20th century, turned into a different direction. The vector of development of technology has shifted from "heavy"…

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State pressure on business: Is there a chance to survive
In the time of crisis, which Ukraine is experiencing now, business demonstrates a valuable ability - to adapt to difficult conditions, to optimize its processes in order to stay afloat.…

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How to become an unforgettable leader
“I remember all my superiors,” writes Jeff Hayden in Inc.com magazine. “Although some of them were useless bosses, most of them were still good. But only one turned out to…

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The phenomenon of demand: how to become a visionary of consumer desires?

“Five or six years ago, leading business thinkers surveyed by our company noticed an increase in instability and predicted a crisis,” says Adrian Slivotsky, who is also a member of the advisory board of Lviv Business School (LvBS). The same thing is happening now, he is sure, emphasizing that this development of events fits perfectly into the theory of the 7-year cycle of recessions. Continue reading

Facebook rules the market: why is the absence of a company on Facebook a costly mistake?
Perhaps, doing business, you blithely ignored the promotion of your company on social networks, in particular on Facebook. You may have thought that you should not worry about attracting customers…

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Anti-crisis PR: how to promote a company and not to burn?
The crisis is the most difficult time for companies, during which it is important for any business to maintain its position and, if possible, strengthen it. Do not lose the…

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