Preparing a business for the holidays: how to "seduce" customers using social networks?
Have you already thought about how to build a festive advertising campaign using social networks? At the beginning of the holiday season, the demand may not be so great, but…

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How to evaluate a business?
The question of competent assessment of business today is more relevant than ever. Indeed, in a recessionary economy, business efficiency is equal to its market value. And business owners are…

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When is the best time to start your own business?
There are many start-ups around the world who have abandoned everything and decided that the perfect time has finally come for them to work for themselves. When is the right…

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5 ways to make your business more efficient

It’s no secret that many launch an online store as a side activity, in addition to their main job. Naturally, at this stage, few people perceive it as something more or less significant. And this is a completely wrong approach. By opening an online store, you become the owner of your own business, with all the consequences. Treat this fact accordingly. In this material – some tips to help you tune in to the right wave and make your work more efficient. Continue reading

The phenomenon of demand: how to become a visionary of consumer desires?

“Five or six years ago, leading business thinkers surveyed by our company noticed an increase in instability and predicted a crisis,” says Adrian Slivotsky, who is also a member of the advisory board of Lviv Business School (LvBS). The same thing is happening now, he is sure, emphasizing that this development of events fits perfectly into the theory of the 7-year cycle of recessions. Continue reading

10 questions that should be answered before launching a franchise
With franchising, as with a marriage, do not rush. There is a high probability that no one will want to work under your brand, so you should be careful and…

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IT to the rescue. How do businesses use modern technology?
In our world, where everything is directly related to technology, and most of the tasks are performed using computers, business simply cannot do without IT innovation. They will not only…

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IT market: How to survive in an era of crisis
According to  IDC's assessment, the reduction of the traditional IT market in Ukraine in 2013 was 8% (including telephony, the growth was 3.7%) - with a weighted forecast of 0%…

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How to protect against bankruptcy new enterprise
No one can be prepared to fail. Even those who seem to be ready for this can get a serious blow. Lack of money is the main obstacle to the…

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