Startups and giants: what hides the current technological boom?
From the end of the century, scientific and technical progress, sung in the 20th century, turned into a different direction. The vector of development of technology has shifted from "heavy"…

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Facebook rules the market: why is the absence of a company on Facebook a costly mistake?
Perhaps, doing business, you blithely ignored the promotion of your company on social networks, in particular on Facebook. You may have thought that you should not worry about attracting customers…

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The phenomenon of demand: how to become a visionary of consumer desires?
“Five or six years ago, leading business thinkers surveyed by our company noticed an increase in instability and predicted a crisis,” says Adrian Slivotsky, who is also a member of…

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work on holidays

Preparing a business for the holidays: how to “seduce” customers using social networks?

Have you already thought about how to build a festive advertising campaign using social networks? At the beginning of the holiday season, the demand may not be so great, but at the end of it – the users of social networks become real “burning customers”. Therefore, it is worthwhile to ensure in advance that all the necessary information about holiday offers was placed on your pages, and this was done as professionally as possible and thought out. Continue reading

Successes and failures of crowdfunding: examples, causes, investigations
Despite the fact that crowdfunding in the Internet business has existed for about 15 years, the real success and relevance to this method of attracting investment came relatively recently. Many…

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How can companies protect themselves from information threats?
To ensure information security (IB), a company needs to decide what needs to be done, and then how. Without an understanding of this, any systems acquired and implemented will be…

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20 quotes of famous people about entrepreneurship
Entrepreneurship is not a job, it is a lifestyle. Entrepreneurs are a separate caste of people who are not afraid of challenging themselves and the rest of the world and…

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3 signs that it's time for you to tie up with entrepreneurship
Building a business from scratch can be very exciting and fruitful, but in the end, the experience can be filled with disappointments. Do not worry, just remember that not everyone…

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