7 frankly wrong reasons to become an entrepreneur
Every entrepreneur becomes such, based on their own reasons. Most of them claim that they were guided by their vocation, passion for this activity, or decided to deal with the…

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How to become a talented leader
Seven tips on how to become the most beloved boss. There are very few talented managers in the world, and even less gifted managers. But, if you wish, you can…

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3 signs that it's time for you to tie up with entrepreneurship
Building a business from scratch can be very exciting and fruitful, but in the end, the experience can be filled with disappointments. Do not worry, just remember that not everyone…

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Preparing a business for the holidays: how to "seduce" customers using social networks?
Have you already thought about how to build a festive advertising campaign using social networks? At the beginning of the holiday season, the demand may not be so great, but…

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attract customers

IT market: How to survive in an era of crisis

According to  IDC’s assessment, the reduction of the traditional IT market in Ukraine in 2013 was 8% (including telephony, the growth was 3.7%) – with a weighted forecast of 0% a year earlier. Under a moderately optimistic scenario, the fall of the IT market in 2014 will be 25%. This is primarily due to a decrease in the purchasing power of both the state and private clients. In many ways, the current situation resembles the period of 2009, when companies were forced to revise their budgets, and IT in particular, in the direction of current needs – to “survive” here and now. Continue reading

Facebook rules the market: why is the absence of a company on Facebook a costly mistake?

Perhaps, doing business, you blithely ignored the promotion of your company on social networks, in particular on Facebook. You may have thought that you should not worry about attracting customers who post photos on their pages of selfies, photos from places of entertainment or vacation. Continue reading

The best world startups who have not asked anyone for money

Now the term “startup” will surprise no one – surely everyone has friends who have opened their anti-cafe, built a quadrocopter for aerial photography or selling interesting articles on the Internet. Despite some differences from the traditional business, when creating a startup, the future entrepreneur faces the same question – starting capital. Continue reading

Useful life hack. How to promote an Internet company to Western markets?
Sooner or later, many companies are faced with the problem of the need for growth and development. In this situation, you can choose either the expansion within the same market,…

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How to avoid common mistakes when creating a startup?
1. Raising your own talents Along with the fact that financial problems are increasingly fading into the background, the demand for highly qualified specialists is growing. One of the possible…

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