The best world startups who have not asked anyone for money
Now the term "startup" will surprise no one - surely everyone has friends who have…

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How to avoid common mistakes when creating a startup?
1. Raising your own talents Along with the fact that financial problems are increasingly fading…

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3 signs that it's time for you to tie up with entrepreneurship
Building a business from scratch can be very exciting and fruitful, but in the end,…

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Uninvented story: as a business newcomer to get the first customers
When a completely new player enters the market, obviously, he is not at all threatened…

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Startups and giants: what hides the current technological boom?

From the end of the century, scientific and technical progress, sung in the 20th century, turned into a different direction. The vector of development of technology has shifted from “heavy” to “light” – the priority is no longer plants and nuclear-powered icebreakers, but gadgets for hipsters and “office plankton.” Together with Vox and the Economist, we find out what lies behind these changes. Continue reading

Secrets of naming: history and useful tips

“As you call a ship, it will float in the same way” – popular wisdom, which works in all spheres of life, including business. It is not surprising that a whole area of ​​knowledge, known as naming, is devoted to the problems of proper names for brands and companies. Moreover, there are quite a lot of companies in the world that specialize in developing the right in terms of success and attracting the attention of the audience for the names of brands, enterprises, brands, etc. About what is naming and how to use it correctly, we will tell in our material. Continue reading

Preparing a business for the holidays: how to “seduce” customers using social networks?

Have you already thought about how to build a festive advertising campaign using social networks? At the beginning of the holiday season, the demand may not be so great, but at the end of it – the users of social networks become real “burning customers”. Therefore, it is worthwhile to ensure in advance that all the necessary information about holiday offers was placed on your pages, and this was done as professionally as possible and thought out. Continue reading

How to protect against bankruptcy new enterprise
No one can be prepared to fail. Even those who seem to be ready for…

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State pressure on business: Is there a chance to survive
In the time of crisis, which Ukraine is experiencing now, business demonstrates a valuable ability…

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