When is the best time to start your own business?
There are many start-ups around the world who have abandoned everything and decided that the perfect time has finally come for them to work for themselves. When is the right…

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"Working" business tips from 25 millionaires
This material contains non-standard tips from 25 millionaires from around the world. Therefore, if the advice like "follow your heart", "give up 110%" and the like do not cause you…

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Anti-crisis PR: how to promote a company and not to burn?
The crisis is the most difficult time for companies, during which it is important for any business to maintain its position and, if possible, strengthen it. Do not lose the…

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The best world startups who have not asked anyone for money
Now the term "startup" will surprise no one - surely everyone has friends who have opened their anti-cafe, built a quadrocopter for aerial photography or selling interesting articles on the…

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Startups and giants: what hides the current technological boom?

From the end of the century, scientific and technical progress, sung in the 20th century, turned into a different direction. The vector of development of technology has shifted from “heavy” to “light” – the priority is no longer plants and nuclear-powered icebreakers, but gadgets for hipsters and “office plankton.” Together with Vox and the Economist, we find out what lies behind these changes. Continue reading

Secrets of naming: history and useful tips

“As you call a ship, it will float in the same way” – popular wisdom, which works in all spheres of life, including business. It is not surprising that a whole area of ​​knowledge, known as naming, is devoted to the problems of proper names for brands and companies. Moreover, there are quite a lot of companies in the world that specialize in developing the right in terms of success and attracting the attention of the audience for the names of brands, enterprises, brands, etc. About what is naming and how to use it correctly, we will tell in our material. Continue reading

Preparing a business for the holidays: how to “seduce” customers using social networks?

Have you already thought about how to build a festive advertising campaign using social networks? At the beginning of the holiday season, the demand may not be so great, but at the end of it – the users of social networks become real “burning customers”. Therefore, it is worthwhile to ensure in advance that all the necessary information about holiday offers was placed on your pages, and this was done as professionally as possible and thought out. Continue reading

Useful life hack. How to promote an Internet company to Western markets?
Sooner or later, many companies are faced with the problem of the need for growth and development. In this situation, you can choose either the expansion within the same market,…

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"Working" business tips from 25 millionaires
This material contains non-standard tips from 25 millionaires from around the world. Therefore, if the advice like "follow your heart", "give up 110%" and the like do not cause you…

...