company to Western markets

5 small business mistakes when creating a company website
Before creating a website - it was a proven way for a company to stand out from the crowd. Today, this is no longer an option, since the vast majority…

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Make customers not happy, but happy. Or 10 thoughts about the client
Thanks to the company's customers make a profit. Thanks to satisfied customers, companies are developing, increasing their profits and becoming industry leaders. Roman Pinkovsky, Development Director, Internet IT Studio 1.…

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Tell STOP "burning time": how to effectively organize yourself
There are two types of people: the first ones like to keep track of where and why they spend their time, and the second, most likely, passively follow what the…

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5 small business mistakes when creating a company website

Before creating a website – it was a proven way for a company to stand out from the crowd. Today, this is no longer an option, since the vast majority of enterprises, including representatives of small businesses, can put a tick in the list of such “achievements”. Given the new conditions of the game, you need to create not just a site, but a good, functional site. Continue reading

IT market: How to survive in an era of crisis

According to  IDC’s assessment, the reduction of the traditional IT market in Ukraine in 2013 was 8% (including telephony, the growth was 3.7%) – with a weighted forecast of 0% a year earlier. Under a moderately optimistic scenario, the fall of the IT market in 2014 will be 25%. This is primarily due to a decrease in the purchasing power of both the state and private clients. In many ways, the current situation resembles the period of 2009, when companies were forced to revise their budgets, and IT in particular, in the direction of current needs – to “survive” here and now. Continue reading

Facebook rules the market: why is the absence of a company on Facebook a costly mistake?

Perhaps, doing business, you blithely ignored the promotion of your company on social networks, in particular on Facebook. You may have thought that you should not worry about attracting customers who post photos on their pages of selfies, photos from places of entertainment or vacation. Continue reading

5 ways to make your business more efficient
It's no secret that many launch an online store as a side activity, in addition to their main job. Naturally, at this stage, few people perceive it as something more…

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BYOD for Small Business: How to Protect Employee Personal Gadgets
Security threats associated with employees using personal devices for business purposes (BYOD, bring-your-own-device) are still often overlooked by organizations. A study by Kaspersky Lab * showed that many owners of…

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How to become Zuckerberg: 7 acts of the founder of Facebook
On May 14, Facebook founder Mark Zuckerberg turned 29 years old. What you need to be to get a chance to become Zuckerberg? Here are seven actions and human qualities…

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The phenomenon of demand: how to become a visionary of consumer desires?
“Five or six years ago, leading business thinkers surveyed by our company noticed an increase in instability and predicted a crisis,” says Adrian Slivotsky, who is also a member of…

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